This course explores the three main areas which make up a museum’s public programming strategies – exhibitions, interpretation and communication. For each area, we will look into the theories which shaped it, the histories which inform it and the practices developed by museums and other “cultural” institutions, from department stores to amusement parks. The course discusses critically different regimes of public display from the 18th century to the present, focusing on forms of representation and corresponding categories of knowledge. It traces the changes in public programming and education from object pedagogies to strategies which include all aspects of the sensorium, from sight to taste. Finally, the course maps out changes in communication, branding and advertising practices as influenced by the rise of the culture industries and new media technologies.